Staff Product Marketing Manager – German Speaking - Cybersecurity
NEW
Seniority
Senior
Model
Hybrid
Sector
Salary
Undisclosed
Contract
Full-Time
Staff Product Marketing Manager – Cybersecurity (m/f/x) to join the Product team and help define how Eye Security is positioned and perceived in the market. This is a senior individual contributor role where you'll take ownership of product marketing strategy for the MDR/XDR portfolio whilst mentoring and guiding the existing marketing team.
What you'll do
- Define and continuously evolve the core positioning and value propositions of cybersecurity offerings to ensure they resonate with technical and business audiences alike.
- Develop comprehensive go-to-market strategies for new product launches and key service updates, in close partnership with Product, Sales, and Engineering teams.
- Equip sales and pre-sales teams with impactful enablement materials from pitch decks and training to battlecards, objection handling guides, and product demonstrations.
- Build and maintain a deep understanding of the competitive landscape to sharpen positioning, inform product roadmap influence, and support strategic decisions.
- Define and oversee a content strategy that supports thought leadership, demand generation, and customer education across blogs, whitepapers, case studies, and decks.
- Act as the connective tissue between Product, Engineering, Sales, and Marketing, ensuring alignment and clarity across functions.
- Apply deep knowledge of threats, technologies, and market trends to inform all aspects of messaging, positioning, and strategic planning.
What you'll need
- 7+ years of experience in Product Marketing, with proven expertise in the cybersecurity domain.
- Demonstrated ability to define product messaging, execute go-to-market strategies, and enable sales teams in complex B2B SaaS environments.
- Strong understanding of cybersecurity market dynamics, customer pain points, and competitive positioning. You can speak confidently about MDR, EDR, IR, and the threat landscape.
- Strategic and analytical mindset with a bias for action. Comfortable setting direction and executing on it with high agency.
- Proven track record of leading, developing, and mentoring high-performing team members.
- Fluent English; German language (C2) is required.
Nice to have
- Startup or scale-up background at a high-growth company.
- Experience with positioning frameworks and go-to-market methodologies.
- Track record of successful product launches or market repositioning initiatives.
What they offer
- Full strategic ownership of a mission-critical product area in a high-growth cybersecurity scale-up.
- Lead and develop the next generation of product managers; grow into broader strategy and leadership roles.
- Remote-friendly culture with quarterly meetups and annual company retreats.
- Generous time-off policy, including wellbeing and volunteering days.
- Competitive salary and benefits package, including equity participation.
