Head of Sales - GER

About the role

This role reports to the VP Sales and carries end-to-end accountability for the Germany revenue number. Germany is Moss's most established commercial market with 10-12 Account Executives, a strong GTM model with qualified leads, and a product with genuine traction in the SMB segment. The person joining will be the most visible leadership presence in the market, and will be measured on how quickly they earn the team's respect through commercial credibility, coaching quality, and being genuinely in the weeds on deals.

What you'll do

• Own the Germany revenue number across all Account Executives: conversion rates, deal discipline, average order value, and pipeline health, with a clear mandate to drive a step change in team accountability and urgency.
• Coach the team directly on live deals: join customer calls, run structured deal reviews, and give specific, actionable feedback that changes how AEs qualify, multi-thread, and close.
• Diagnose pipeline and performance data to identify where deals stall, where next steps are missing, and where team habits need to change, then translate those findings into concrete processes and targeted interventions.
• Build and iterate core sales infrastructure: qualification frameworks, mutual action plans, and the weekly coaching cadences the team runs on.
• Partner with marketing, product, and revenue operations to adapt the go-to-market as Moss's product and customer segmentation evolve.
• Lead the career and performance conversations the team needs: clear expectations, honest feedback, and visible accountability when the bar is not being met.

What you'll need

• 4+ years of full-funnel B2B SaaS sales experience in SMB or mid-market (50-500 employees), with clear evidence of quota attainment in a high-volume, high-velocity environment
• 2+ years leading a direct team of Account Executives with full quota responsibility
• Demonstrable experience impacting conversion rates, pipeline health, and driving excellent team culture
• Fluent in German (C2) and English (C1)
• Establishes credibility with a team through deal involvement and coaching quality; direct and specific when coaching AEs
• Reads pipeline data with urgency and brings intrinsic drive and accountability

What they offer

• Top-of-market compensation package, including equity
• 20 days "work from abroad"
• 600 EUR Learning & Development Budget
• Vibrant offices with weekly breakfasts and Friday demos