Senior Product Manager, Retention

As a Senior Product Manager on the Retention team, you'll own the experience that keeps hundreds of thousands of renters engaged, deepens their trust in Grover, and grows a single subscription into a long-term, multi-device one. You'll join the Product team at the Berlin HQ (3 days per week, Tuesday to Thursday), reporting into the Director of Product and working day to day with CRM and lifecycle marketing, engineering, design, and data.

What you'll do

• Define, own, and execute the product vision, strategy, and roadmap for the retention and engagement lifecycle.
• Own the end-to-end post-acquisition journey that turns single-subscription renters into engaged, multi-subscription customers, leading the full product lifecycle from discovery to launch across the mobile app, My Tech, subscription management, multi-subscription flows, and lifecycle notifications.
• Shape an engaging experience that grows customer lifetime value and reduces revocation.
• Own and drive the KPIs that define success, such as Multi-Sub Adoption Rate, mobile app engagement, churn and revocation rate, and customer lifetime value (CLV), treating them as a connected system rather than a scorecard.
• Drive product discovery through A/B testing, user research, and deep data analysis to understand what renters actually need and find new opportunities for engagement and growth.
• Navigate the real trade-offs between growth and credit risk, partnering with CRM and lifecycle marketers, engineers, designers, and data analysts, and communicating strategy, priorities, and results clearly to senior leadership.

What you'll need

• 3+ years of hands-on product management experience, with a proven track record of shipping successful, user-facing products in a B2C environment.
• Significant experience working directly on a retention, engagement, lifecycle, or subscription-focused product team.
• Strong analytical and quantitative skills. You're an expert in data-driven decision-making, A/B testing, cohort analysis, and user analytics, and you can tell a clear story from a messy dataset.
• Excellent communication, influencing, and stakeholder management skills, with a proven ability to lead and align cross-functional teams toward a shared goal.
• Deep knowledge of agile development methodologies like SCRUM and Kanban.
• Proficiency with modern product and analytics tools such as Jira, Amplitude, and Miro.

Nice to have

• Experience in e-commerce, fintech, or subscription-based business models.
• A solid understanding of lifecycle marketing and CRM fundamentals, and how they intersect with product strategy.
• Experience with experimentation platforms like Amplitude, Optimizely, VWO, Google Optimize, or Eppo.
• Experience thriving in a fast-paced, high-growth startup environment.

What they offer

• BVG monthly discount to drive you everywhere in Berlin
• Mental health support with Nilohealth
• Physical health support with Urban Sports Club
• Annual learning budget of 750€
• 15 remote business days to work abroad
• Exclusive Grover Tech discount for you and your loved ones