Team Lead Performance Marketing

About the role

You will take full ownership of Autohero's digital performance marketing activities, including paid search, display, and social channels. This is a high-impact opportunity to shape critical customer acquisition strategies and drive profitable growth across Europe.

What you'll do

• Develop and execute multi-channel digital marketing strategies (search, shopping, app stores, display, paid social) specific to the used-car sector
• Build and lead a high-performing team with scalable processes for flawless execution, optimization, and cross-channel knowledge sharing
• Define and integrate high-value keywords, audiences, and targeting tactics to drive qualified leads and sales across all channels
• Use data-driven, cross-channel insights and feedback loops to optimize efficiency, improve lead quality, and maximize ROI
• Partner with Tech, Data, copywriting, and product teams to enhance automation, measurement, experimentation, and creative output

What you'll need

• 6+ years of hands-on experience managing large-scale paid media campaigns across digital channels such as search engines, app stores, display, and social platforms
• Proven ability to design data-driven strategies, leveraging advanced audience segmentation, keyword and interest research, and robust feedback loops to optimize user quality and acquisition costs
• Demonstrated strengths in analytics—translating complex campaign data from multiple channels into actionable insights and strategic recommendations
• Strong leadership and team-building skills, with a track record of mentoring high-performing teams in fast-paced, results-driven environments
• Comfortable communicating with senior stakeholders across the business
• Track record of utilising AI-driven tools and solutions to enhance campaign performance and efficiency
• Fluent in English, with additional European language proficiency, especially German, a plus

What they offer

• Education budget for online courses, conferences and trainings
• International and diverse working environment with 90+ nationalities
• Working from home options, flexible working hours and 30 days of vacation
• Free access to Headspace for mental wellbeing
• Discounts on well-known brands and special offers on used cars