Marketing Manager

We are looking for a marketer to own our marketing function end-to-end. You will work on strategic questions and operative initiatives—from messaging and branding to campaigns, events, and paid ads. You report directly to Ruth, our founder and CEO.

What you'll do

• Own messaging and branding—decide how we explain what we do and why our target persona should care, and keep that story consistent everywhere.
• Run campaigns end to end—scope them, ship them, measure and stop the ones that do not deliver.
• Open new segments—build the positioning that lets us grow beyond our current customer base.
• Measure the funnel—know where leads come from, what converts, and feed that back to sales and product.
• Conduct events, own Google and LinkedIn ads, set up our newsletter, and manage PR and social media.

What you'll need

• Around 3-5 years of hands-on B2B marketing experience, ideally in a startup, scale-up or similarly entrepreneurial environment.
• Full-stack execution—equally happy writing a newsletter, briefing a landing page, setting up an ad account and standing at a booth.
• Analytical rigour—know how to evaluate the success of your channels and tell the difference between a channel that generates noise and one that generates pipeline.
• Creativity and messaging instinct—can generate the material and messages needed for different channels that land with our German public sector audience.
• Excellent German and English (C1).

Nice to have

• Fluent French, Italian or Spanish.

What they offer

• Competitive compensation package.
• Ownership and growth from day one with steep learning curve.
• Offices in Berlin and Munich; home office is Berlin with option to use Munich office anytime.
• EGYM Wellpass or Urban Sports Club membership, discounts on sustainability brands and bike leasing.