Senior Product Marketing Manager - US

As Senior Product Marketing Manager – U.S., you own and build voize's marketing for the US market from the ground up. You'll turn US interest into pipeline and customers, build credibility with a market that's wary of over-promised "AI", and build up US marketing from scratch: narrative, content, and sales enablement where none exists today.

What you'll do

• Drive US GTM. Own the go-to-market motion for the US audience end-to-end: positioning, narrative, launches, and the campaigns and assets that turn US interest into pipeline and customers.
• Shape trust in the market. Build voize's credibility with a skeptical US senior-care buyer over time - the proof stack, references, case studies, and clinical evidence that make a German story land in the US.
• Build US marketing from scratch. Stand up the function: messaging for the US audience, content, sales enablement (decks, battlecards, talk tracks, one-pagers), comms, and media work with support from our German marketing org.
• Be the market's voice internally. Run customer and pilot feedback loops back into Product and leadership; become voize's internal source of truth on the US buyer.
• Reframe, don't transplant. Translate DACH value (quality & transparency) into the US value story (reimbursement capture, survey/audit-risk reduction, staffing relief).

What you'll need

• 5+ years in (Product) Marketing in B2B SaaS. You can take a technical capability and make it simply explainable.
• Commercial instinct: You think in pipeline and ROI and understand how deals are won and lost.
• US market understanding. Ideally worked in regulated industries like healthcare. You know how to translate and do not just transplant.
• Strong cross-functional collaborator, especially with Sales; sets messaging standards without burning bridges.
• A first-in-market or 0→1 builder: you've built marketing for a company or market from near-zero, prioritize hard, and are AI-native in how you work.
• Native-level command of US English: you write crisp, credible copy for a US clinical buyer.

Nice to have

• AI-native: you already run parts of the job with AI; your knowledge and skills run deep.
• Berlin based and open to occasional travel to the US.

What they offer

• 30 vacation days plus your birthday off
• Germany Transport Ticket and Urban Sports Club
• Stock options
• Flexible working hours and hybrid setup
• Learning platforms (Blinkist, Audible) and free language courses
• Regular company off-sites