GTM AI Engineer

This newly created role joins Moonfare's AI & Transformation team as part of the GTM Engineering function. You will be responsible for building and scaling Moonfare's commercial systems and processes, turning manual processes into automated and agentic workflows across lead generation, scoring, routing, and outreach.

What you'll do

• Build and maintain automation in HubSpot (workflows, lead routing, lifecycle management)
• Define and own the architecture of Moonfare's AI-driven GTM engine, setting the standards for how automation and AI are built, evaluated, and scaled across commercial teams
• Design and implement lead scoring models (rules-based + AI-assisted)
• Manage HubSpot connectors to Claude and other tools
• Improve data, lead generation, and enrichment processes (within compliant sources)
• Turn manual GTM processes into scalable agentic processes
• Continuously build and implement AI-driven automation use cases across GTM engineering and commercial teams, from idea to production

What you'll need

• Extensive track record working with HubSpot
• Strong understanding of CRM architecture and data models
• Experience with complex workflows and automation
• Hands-on use of LLMs (e.g. Claude) in production workflows via tools like n8n, APIs, or similar automation frameworks
• Experience applying AI to lead scoring, prioritization, personalization, data classification, enrichment
• Familiarity with APIs and integrations

What they offer

• Individual growth budget of €1,500 or 2% of base salary (whichever is higher)
• Company pension scheme with 20% employer contribution
• 25 vacation days, plus one additional day per year of tenure up to 30 days
• Free daily lunch in Berlin office
• Subsidised Deutschland job ticket for public transport
• Subsidised Urban Sports Club membership