Senior Market Research Manager

About the role

As a Senior Market Research Manager, you'll join a cross-functional team of research experts who turn customer and consumer data, behavior, and feedback into insights that make a difference. You will own HelloFresh's Global Brand Tracker, our monthly brand health survey and one of HelloFresh flagship research programs, and work on segmentation, competitive benchmarking, insight triangulation, and stakeholder socialization.

What you'll do

• Own, maintain and develop the Global Brand Tracker program including preparing brand health analysis for Quarterly Business Reviews, conducting driver analysis, maintaining the Tableau dashboard, and supplying data for geolifts and geotests across markets.
• End-to-end design and execute ad-hoc research projects to gain an understanding of consumers worldwide and how they connect to HelloFresh, our products, campaigns and creatives.
• Share insights and recommendations with global and local stakeholders throughout HelloFresh using strong communication and consulting skills.
• Work with market research vendors globally, writing briefs, assessing proposals and managing projects.

What you'll need

• More than 3 years of professional experience in market research involving hands-on quantitative research in an agency or in-house.
• Successfully completed studies in Psychology, Sociology, Business Administration, Statistics, Mathematics or similar subjects.
• Excellent knowledge of questionnaire design, multivariate analytics and reporting survey data.
• Expert skills in analysis tools (SPSS and Excel, R or Python are a plus), reporting in google slides or Tableau and experience with professional online survey tools.
• Excited to experiment and responsibly leverage AI for generating more effective insights.
• Enthusiastic about research and comfortable working in agile, cross-functional teams and managing multiple projects simultaneously.

What they offer

• Competitive compensation package with HelloFresh-subsidized Pension Scheme and Berlin relocation support.
• Exclusive discounts on HelloFresh boxes and office meals.
• Annual learning and development budget, German language learning budget, and access to HelloFresh Academy.
• Mental health support, transportation perks, 24/7 gym access, and sabbatical leave options.