Senior Product Marketing Manager
Upvest
Seniority
Senior
Model
Hybrid
Sector
Salary
Undisclosed
Contract
Full-Time
About the role
As Senior Product Marketing Manager, you'll own the go-to-market strategy for Upvest's Investment API product launches across Europe and the UK. You'll craft compelling messaging and positioning for complex fintech products, develop sales enablement content, and drive thought leadership to position Upvest as the leading investment infrastructure provider.
What you'll do
- Own product messaging and positioning to make complex features clear and client-focused
- Develop go-to-market communications plans for new product launches
- Create impactful product marketing materials to support growth across different customer segments
- Drive product thought leadership initiatives and build Upvest's product community through events
- Translate market and client insights into actionable input for Product and Growth teams
What you'll need
- 5+ years of product marketing experience in B2B SaaS, ideally within fintech, investments, or API-driven infrastructure
- Proven track record translating complex technical features into clear, value-driven narratives
- Experience driving GTM strategies for product launches at scale-ups
- Strong collaboration skills with Product, Sales, and Marketing stakeholders
- Background in finance or investments
- Outcome-focused mindset with ability to set KPIs and measure impact
- Strong written and verbal communication skills for technical and non-technical audiences
Nice to have
- Expertise with regulated products or multi-regional product market entry
- Experience building and scaling product communities
- Proactive approach to bringing latest product marketing practices
- Active in knowledge sharing internally and externally
- German fluency (C1-C2)
What they offer
- 30 days annual leave plus sports benefits and confidential coaching
- Personal development budget and freedom to choose how to use it
- Flexible work across Berlin, London, or Tallinn hubs or remotely across Europe
- Work remotely abroad for up to 183 days per year
- Competitive above-market salary and employee equity program
- One-month paid sabbatical after every 4 years