EMEA Senior Product Marketing Manager

About the role

As a Senior Product Marketing Manager, you will fuel the adoption of Parloa's AI agents by CX teams and contact centers around the globe. You will play a crucial part in developing go-to-market (GTM) strategies, launching marketing initiatives, empowering sales efforts, creating content, digging into market data, and establishing a thorough understanding of customers and competition.

What you'll do

• Spearhead GTM efforts for our platform: define the positioning and messaging for our products, orchestrate product communication plans, develop marketing materials, and drive high-impact, cross-functional product launches across Product, Marketing, Sales, CX, etc.
• Work with the Product and Engineering teams to make the roadmap sing, ensure its alignment with the company narrative and GTM plan, and keep all interested audiences in the loop.
• Empower the sales teams by refining how they position our platform, researching customer use cases and proof points, creating collateral, running training sessions, and polishing competitive differentiators.
• Amplify market awareness by helping source thought leadership content ideas, collaborating on outlines, creating and/or reviewing content, and speaking on webinars.

What you'll need

• 6+ years of experience as a Product Marketing Manager, or 8+ years working alongside a PMM team in related roles: sales enablement, B2B direct marketing, etc.
• A proven track record of supporting enterprise sales teams with storylines, collateral, enablement, and individual deal support.
• Ability to capture an audience's attention — on webinars, at company events, or training the whole Sales team on new products and initiatives.
• Ambidexterity for both strategy and tactics — from crafting a company narrative to building a sales deck from top to bottom.
• A near-native level of English, since we sell a lot of software in North America.

Nice to have

• Experience using, building, marketing, or selling customer experience tools (e.g. software for customer service, contact centers, digital experiences, etc.).
• Experience working for a fast-growing, venture-funded B2B software company.
• Business fluent in German to support our DACH teams.