Social Video Producer

About the role

You'll own GetYourGuide's vertical video production, shaping the strategy, establishing formats, and setting the creative bar across Instagram Reels, TikTok, and YouTube Shorts. This is a hands-on, editorially-driven role building a social-first content engine grounded in great storytelling, cultural fluency, and a genuine understanding of how people consume short-form video today.

What you'll do

• Build the vertical video strategy — define GetYourGuide's look, feel, and content formats across IG Reels, TikTok, and YouTube Shorts; establish what we stand for and how we show up on each platform.
• Own end-to-end production — from idea through to published content; concept, plan, shoot, edit, and deliver short-form video content at pace and to a high standard.
• Drive creative ideation — bring a consistent pipeline of content ideas rooted in platform trends, storytelling instincts, and a deep understanding of travel culture and the GetYourGuide audience.
• Establish repeatable formats — develop scalable content frameworks and templates that allow for always-on output without sacrificing originality or quality.
• Tap into your network — bring in the right freelance videographers, editors, and creative talent when productions require it; manage those relationships and maintain quality standards across the board.
• Stay ahead of the curve — monitor platform developments, emerging formats, and creator trends across TikTok, Instagram, and YouTube; translate what's relevant into content opportunities for GYG.
• Collaborate cross-functionally — work closely with the broader social, editorial, and brand teams to align vertical video with wider campaign moments, editorial priorities, and brand storytelling.

What you'll need

• 5 years of experience in social video production and content creation, ideally with time spent in-house at a consumer brand, media company, or editorial team.
• A strong vertical video portfolio demonstrating both creative range and platform fluency across TikTok, Reels, or YouTube Shorts.
• Storytelling first — sharp instinct for what resonates and ability to build emotional connection to an audience through storytelling.
• Full production capability — comfortable operating camera equipment, directing talent on-location, and editing short-form content.
• Hands-on editing proficiency with tools such as Adobe Premiere Pro.
• Platform-native thinking — understanding of what works on TikTok vs. Reels vs. Shorts, pacing, hooks, captions, sound, and nuances between platforms.
• Location production experience — comfortable producing shoots across European cities, handling logistics, local talent, permits, etc.
• Excellent written and spoken English; additional languages a plus.

Nice to have

• A wide creative network of established relationships with freelance videographers, editors, motion designers, and on-screen talent.
• Curiosity about AI tools and openness to using them to improve production speed, ideation, or workflow efficiency.

What they offer

• Annual personal growth budget and mentorship programs
• Work from anywhere in the world for 30 days per year
• Hybrid working: three days in-office collaboration (Mon, Tue, Thu) and two days optional work-from-home
• Monthly transportation and fitness budget
• Discounts on GetYourGuide activities for you, friends, and family
• Health and wellness benefits