Growth Associate (Berlin, hybrid)

About the role

As our Growth Associate, you will drive user growth across the full funnel - from onboarding and activation through retention and expansion. You'll own experiments, campaigns, and content initiatives that drive measurable impact on our key growth metrics.

What you'll do

• Drive growth campaigns: Own always-on campaigns across email and in-product - lifecycle, retention, winback - and bring your own experiments to the table
• Support product launches: Partner with Product and Engineering to drive feature discovery and adoption at launch through email, in-product messaging, and education
• Run growth experiments: Test messaging, segmentation, and timing across the funnel; measure performance and iterate with a clear learning cadence
• Own user education: Elevate our user education hub - feature walkthroughs and onboarding content that helps users get value faster
• Collaborate cross-functionally: Work with Engineering to define events, triggers, and tracking; align growth initiatives with Product and Design

What you'll need

• Experience: At least 2 years in growth, product marketing, or lifecycle marketing
• Growth thinking: You identify opportunities and bring ideas you can also execute on - not just a doer, but a thinker
• Data comfort: You're comfortable working with metrics, interpreting experiment results, and using data to prioritize and iterate
• Execution mindset: Strong owner who runs campaigns end-to-end with minimal oversight and manages multiple workstreams at once
• Clear communication: You communicate with clarity and impact - compelling to users, clear to stakeholders
• Platform confidence: Comfortable with marketing automation or CRM tools (e.g. Customer.io)

What they offer

• Flexible working hours: Core hours are 11am–5pm CET
• Remote work: Work up to 50 days fully remote per year from anywhere in the world
• Learning & development budget supports your professional growth
• Up to 30 vacation days per year
• Quarterly hackathons and annual Kittl Week
• Mobility benefit and Urban Sports Club membership discount