Programmatic Performance Marketing Manager

What you'll do

• Set up, manage, and optimize display campaigns on Programmatic Advertising Platforms (DV360, Trade Desk, etc), Native platforms (Taboola, Outbrain, Criteo, etc), and GDN, including retargeting strategies
• Ideate and brief creative concepts, collaborating with design to produce engaging ad assets
• Conduct A/B tests and analyze results to drive continuous improvement in campaign performance
• Monitor and report on key metrics, providing actionable recommendations for optimization
• Stay up to date with platform updates, trends, and best practices in display advertising
• Work closely with senior team members and other departments to align on strategy and execution