Senior Marketing Operations Manager

About the role

You'll be responsible for steering and operationally implementing strategic go-to-market and customer marketing projects in the B2B space. Acting as the central coordination point between Marketing, Sales, Customer Excellence and IT/Ops, you'll create data-driven decision-making foundations for important cross-functional initiatives. This is an 18-month maternity cover position.

What you'll do

• Take full responsibility for planning, steering and executing the bi-annual Product Release Campaign including coordination of all involved teams, KPI tracking and risk management
• Lead the cross-functional Multi-Product Lead Gen Taskforce: optimize Salesforce processes, lead routing logic, CVR and re-engagement frameworks
• Coordinate Product Led Growth initiatives: manage all workstreams from Marketing, Customer Excellence and Sales to establish a scalable self-serve growth channel
• Provide professional and disciplinary leadership for a CRM Operations Associate and manage all CRM topics (Salesforce), data quality and process automation
• Develop and maintain dashboards and reports (Tableau, Metabase) for funnel transparency and derive actionable recommendations for various stakeholders and senior management

What you'll need

• Several years of project management experience, ideally in a scaling tech or SaaS environment
• Strong ability to coordinate cross-functional teams and lead complex projects in a structured way
• Experience with marketing-sales processes and CRM systems, particularly Salesforce
• Initial experience in people management or functional leadership of team members
• Structured, data-driven thinking combined with pragmatic implementation skills and excellent communication abilities at all hierarchical levels

Nice to have

• Knowledge of additional tools like Braze, WordPress or Tableau/Metabase
• Experience with Jira, Confluence, Miro or similar collaboration and project management tools
• Background in Product-Led Growth or freemium models

What they offer

• Company-sponsored Germany ticket for office or hybrid work
• Company health insurance with additional benefits
• 28 vacation days plus 1 additional day per full employment year (max 30 days)
• Opportunity to work up to 10 days per year from abroad
• Company pension plan with 40% employer contribution
• Subsidized sports membership with Urban Sports Club